While canvassing neighborhoods, you can use references and referrals to accomplish the former, as nothing speaks louder to potential customers. They can become customers. A professional image is what you give off during your roof sales pitch. WebHere are some examples: In-person pitch: Hi there! Be sure to explain things like warranties to your clients. You can create a free listing in our brand new Contractor Directory!if(typeof ez_ad_units!='undefined'){ez_ad_units.push([[336,280],'roofonline_com-large-leaderboard-1','ezslot_12',124,'0','0'])};__ez_fad_position('div-gpt-ad-roofonline_com-large-leaderboard-1-0');report this ad. You may be more familiar with the term elevator pitch instead. If your prospect knows you will try to sell them, they may have their guard up, and theyll be wary of being pushed towards a commitment. Having a face-to-face meeting with someone is a different ballpark. Level up with the best. The roofing sales process has five main steps: prospecting, qualifying, pitching, closing and following up. I think I have something that will make your life a lot easier if you ever have hail damage again.. All rights reserved. WebThis is the 4th video of the 30-Day Roofing Sales Challenge. In that case, heres an example of what you could say. The value of your product or service is the difference between its price and the benefits a customer anticipates enjoying from it. Before becoming the trusted expert and providing solutions to their problems, you must first show the customer that you hear them, and that you care. WebDigital Roofing Pitchbook Make An Unforgettable First Impression Custom-branded, colorful and animated Digital Pitch Book Upload Before & After photos from previous projects Show video testimonials from satisfied clients Shows jobs youve completed in the area Display your licenses, certifications, & accolades Percentage of sales will usually be somewhere in the 7 to 12% ballpark. Tape measures have been replaced by apps, the analog by the digital, and drones have become fully implemented in the process. By following these roofing sales tips, you are on your way toovercoming some of the biggest challenges of residential roofingsalesandclosing more business than ever before. on value. Thanks for joining me, and I look forward to sharing more with you in the next blog. Get The Roofing Sales Success Formulahttps://www.theroofstrategist.com/get-roofing-sales-success-formula Most affordable? Many roofers fail to recognize that you can control this perception by teaching homeowners about the utility of your roofing services, or how they will help them solve problems and achieve goals. Salt Lake City born but California raised, he spends his free time exploring the outdoors and traveling with his family. Regardless of how many times youve previously dealt with the same questions, concerns, or issues, be patient. Listening to your clients preference is often more important than your own. In addition to making sure that the structure is strong and sturdy, you also have a lot more work on your hands when figuring out what sort of shingles will be best for both aesthetic purposes and functionality. The more information your customer has about your process, your warranties, what youre able to deliver on the job sitethe more they trust you. 260+ Video Library: https://www.theroofstrategist.com/----SALES STRATEGIES \u0026 TRAINING----100% 'NO BS' 30-Day Money Back Guarantee Best option to get it ALL for you or your team? industry should take precedence in your delivery. Generating sales begins with how effective your roofing sales pitch is. It is important that they know you can help them make it work for their budgetor help them file a damage claim where relevant. Granted, there is not one single way to do this. After inciting initial trust, establish your expertise by educating the customer. They like us, and we end up getting the business. So to ease over the price a little bit, offer financing and pre-qualification. By educating the customer, you empower them to make an informed decision that best suits their needs, thereby cementing their trust and closing more business. Dont be afraid of being frank with the customer. Any roofer knows that word of mouth can make or break their business. We and our partners use cookies to Store and/or access information on a device. This will build the clients trust in you and what you offer. You can WebFor example, GAF offers apps and other tools to help a prospect determine which roofing product is appropriate for their home. One of the most effective roofing sales tips is to highlight what makes your company a better choice than other local contractors, whether its your crews RB4000, the ability to take on complex projects, or another factor. Detail how your product or service improves your customers situation. Listening is a fundamental of communication, and communicationnot just capabilityaffects credibility. Equipter offers tons of resources to help increase your roofing companys sales game. produced in under an hour. This empowers the homeowner to make a decision right for them, and it gives you the opportunity to upgrade when it makes sense. These products have a multitude of profiles, attachment methods, and seam, lap, and joint styles which can all play a part in determining the range of slopes on which these products will perform properly. Allow Necessary Cookies & Continue After listening to the customer, identifying their problem, and educating them in response, use a drone to help you sell a solution. ByJack Gray, Roof Online Editor Last updated January 16, 2023if(typeof ez_ad_units!='undefined'){ez_ad_units.push([[728,90],'roofonline_com-box-3','ezslot_7',899,'0','0'])};__ez_fad_position('div-gpt-ad-roofonline_com-box-3-0'); Scroll down to see the minimum roof pitch chart. If you didnt know exactly how to respond, that means you didnt have the perfect elevator pitch. Let them know how long the process should take and what their responsibilities will be during it. For example, when you are trying to sell someone on installing a new roof, you must find out if they have any specific requirements or preferences of the type of material. The technical storage or access is required to create user profiles to send advertising, or to track the user on a website or across several websites for similar marketing purposes. Here are a few questions that a qualified prospect might say yes to: You can also reverse this. that 80% of high-volume roofing contractors offer homeowners at, . Copyright 2014 - 2023 Roof Online. Questions About Products or Programs? Highlight your wins 2. Be sure to mention your companys excellent warranty, in case of problems down the road or if something were to happen due to unforeseen circumstances. The software will speak for itself, and the efficiency and productivity ofdrone roofingwill be evident. The crux of your pitch should be based in value and relationship. In roofing sales, that pain usually involves: So, when we know the pains of the roofing industry, we can then say something like: I help people just like YOU solve this EXACT problem that you might be facing WITHOUT the traditional headaches that everybody complains about. This roofing sales pitch clocked in at 8.18 seconds. This is yet another great way to build trust and drive referrals. If you need helpfiguring out the slopeor pitch of your roof, we recommendthis slope finder on Amazon. Themanufacturers minimum recommended slope or pitch for a specific product will often be steeper than the minimum that is required by code for that general category of roofing material. The roofing door-to-door pitch is one such kind. 260+ Video Library: https://www.theroofstrategist.com/----SALES STRATEGIES \u0026 TRAINING----100% 'NO BS' 30-Day Money Back Guarantee Best option to get it ALL for you or your team? Contractors sometimes make the mistake of telling a homeowner the problem with their roof without documentation or explanation, and without a solution tailored to the problem. With IMGING, inspection professionals use smartphones and automated drones to digitize a property or structure, and analyze it with the help of deep learning and computer vision, giving them the clarity to act quickly and confidently. All rights reserved. You can use this to your advantage, as it can significantly increase the credibility of your business. https://www.pitchpromovement.com/ ----QUESTIONS \u0026 CONTACT OUR TEAM----FAQ Page: https://www.theroofstrategist.com/frequently-asked-questionsEmail: help@roofstrategist.comCall/Text: 303-222-7133----PODCAST----Apple Podcasts: https://apple.co/3fSQievSpotify: https://bit.ly/3eMAqJeAvailable everywhere else :)----FOLLOW ME----https://www.facebook.com/adam.bensman/ https://www.facebook.com/RoofStrategist/https://www.instagram.com/roofstrategist/https://www.linkedin.com/in/roofstrategist/#roofstrategist #roofingsales #pitchpro Co-hosted by your team of 5 Mentors to train hard and perform at your peak every single week! if(typeof ez_ad_units!='undefined'){ez_ad_units.push([[580,400],'roofonline_com-medrectangle-3','ezslot_8',897,'0','0'])};__ez_fad_position('div-gpt-ad-roofonline_com-medrectangle-3-0');Every type of roof has a minimum roof slope allowed by code. For instance, you may provide more options for roofing materials, or you may have a faster completion rate than other roofers. Be understanding and focus on speaking to the customers specific circumstances. First impressions are everything, especially in an industry where image and reputation play such huge roles in growth and success. Consenting to these technologies will allow us to process data such as browsing behavior or unique IDs on this site. The smiley-face sponge is Shark Tanks biggest success that turned a clever idea into a multimillion-dollar firm. My name is Adam Bensman, The Roof Strategist. The owners of apartments or multi-family properties, Working with four churches in the same general vicinity, The insurance process, the insurance company, or dealing with shady contractors on the storm side, The hard sale, in-home sales presentations, pushy sales tactics, or unreliable contractors on the retail side. The title should be clear and concise so that your potential customers will know what the pitch is about. WebFor example, suppose your prospects are planning to put their house on the market and want to boost its curb appeal and potential resale value with a new roof Do you walk the homeowners around their house as you point out problems and opportunities? Many people will rely heavily on the experience of others in their roofing contractor vetting process, so take the time during your sales presentation to show them peer reviews and recommendations from happy homeowners. If you want more on any topic in roofing sales, youll find it in my all-in-one sales training, sales strategy, and sales system, the Roofing Sales Success Formula & Complete Sales Strategy. That means that you must have confidence If you have questions, just call or text (303) 222-7133 for more info or a private demo. salespeople with the ability to capture high-res images, acquire on-site measurements, build polished reports, adjust waste percentage, and create accurate estimates, all on-site. The technical storage or access is necessary for the legitimate purpose of storing preferences that are not requested by the subscriber or user. Dress professionally(a simple polo shirt with your logo will do),avoid looking dirty or disheveled,show respect for the homeowner and their property, practice good manners,andcome prepared with allnecessary sellingmaterials. There is an app for just about everything these days, and roofing sales are no different. Even if someone isnt ready to purchase immediately, they are more likely to refer you if they think highly of your company. Two reasons: One-minute sales pitch. Nothing speaks louder to homeowners than the experience of previous customers that were under your care. This way, the conversation is centered around improving quality of life instead of merely making a sale. Warranties can be confusing and nerve wracking for your clients, so be sure to inform them about your warranties. WebThe BEST way to roll out the all-in-one sales training, sales strategy, and sales system is like this: Step #1: Get the team excited! SalesRabbit is the complete outside sales app. Definition + 2 Steps to be Successful. Not only does financing make it easier for prospects to say YES, it also helps your roofing business maintain a professional, trustworthy image. Use these resources while speaking with the homeowner. Want to close more sales? Roofing replacement price tags can knock a roof-sized hole in a homeowners budget! He also compares his company to others in the sharing economy to help people clearly understand what type of service they offer, since its This small window of opportunity is why you need to have a dialogue prepared to produce your desired outcome with any customer. This may affect the minimum roof pitch requirements in your area. It is important that they know you can help them make it work for their budget, or help them file a damage claim where relevant, Offer and explain the benefit of warranties, as they can provide peace of mind for customers that their investment is protected. A drone can cover a lot more ground in a lot less time, optimizing your day of knocking doors. The more knowledge your client has about your method, guarantees, and what you can provide, the more they will trust you.. People ask me what I do for a living, and I just dont know how to respond. Some of our partners may process your data as a part of their legitimate business interest without asking for consent. Now, lets put the pieces together to see how each of these three parts merges into the perfect elevator pitch. Your email address will not be published. Basically, were helping you answer, "How long does a roofing job take?" Home Insights 3 Best Door to Door Sales Pitches of All Time. On a dead-level roof, the slightest bit of deck deflection or any obstruction will lead to water ponding in place on top of the roof. Why the range of percentages here? My name is Adam. Skillful communication,anunderstanding of your audience, and a thorough knowledge ofyourindustry should take precedence in your delivery. Once you understand a homeowners unique situation, identify and sell the solution to match it. The run of a foot is equal to 12 inches; therefore, the pitch determines how high the roof will rise over a foot. If always be closing is your sole purpose, you may not always leave with a signed contract in hand. Is it time to reboot your sales presentation? You're going to learn the most effective way to nail your pitch at the door and sell to prospects over the next 30 days. Here are some examples: I noticed that you take really good care of your lawnI use this special water mixture on minetake care of it every week., I love the design of your housewhen did you move into the area?, Thanks for your time last week. It also lets you obtain a roof report in a matter of hours, or produce one on your own in a matter of seconds utilizing a drone, a satellite, or drawings. Talk to a member of our team today to learn how. 6/12 Roof Pitch 26 angle = 26.57 degrees Details. is one such kind. The manufacturers slope recommendation should be considered a requirement for warranty purposes. Dress appropriately, show respect for the homeowner and his or her property, and arrive with all your sales materials, from brochures to video presentations, ready to go. If you want to know the slope of anything with amazing accuracy and you like cool new tools, you should check out this digital level. Even if someone isnt ready to purchase immediately, they are more likely to refer you if they think highly of your company. Embrace soft sells How Do You Write a Sales Pitch? Use thesetenroofing sales tips to raise your homeowner presentation game so your business can book more projects. Ethan is the AVP of Marketing and press contact at Loveland Innovations. Instead of depending on the outcome, go into each sale seeking to know your audience and build a solid relationship with them. 5/12 Roof Pitch 22 angle = 22.62 degrees Details. Recognize boundaries, but ask questions, make connections, and try to get a good feel for what they need. Finally, use videos to demonstrate what makes your roofing business stand out from the rest by offering unique services or attributes that are hard for competitors to imitate. Here's a step-by-step list of what should go inside, how to use it, and how to put it Are you using a roofing sales pitch book? Add the benefits of each material to your pitch. Take advantage of digital sales tools that keep you off the roof and impressing potential customers with sleeker, more streamlined processes. Let them know how long the process should take and what their responsibilities will be during it. Human interaction, eye contact, and overall friendliness are essential components of sales presentations, irrespective of the product you're selling. If you want to close sales, information is your biggest ally. Customers will be able to spot a "roof salesman" a mile away and identify you as a professional if you arrive dressed accordingly. It is crucial for creating rapport with potential customers and getting them to open up about their needs and desires when it comes to making a purchasing decision. If you get nervous speaking to people or dont know where to start, writing down examples of successful sales pitches is the best thing you can do. If explaining upgrade options with premium or designer shingles, point out why these products are worth the extra expense (more durable, retains color longer, etc. He is also the editor of the Roof Online website. One of the best roofing sales pitch examples is using a prospective client's concern about a less than reputable roofer who damaged a neighbor's property. You BoughtaDroneforYour Roofing Business, Now What? It is always good to be transparent and communicate clearly. And dont forget to check out my Marketing Battle Pack for instant access to 70+ pieces of my proven, turnkey roofing sales and marketing materials. Even though building codes state the minimum slope allowed for a material in general, specific roofing products may have differentrecommendedminimum slopes. Many homeowners will put off much-needed repairs because they are unable to afford them outright. Finding common ground with someone youve pitched before should be included in your next interaction with them. hbspt.cta._relativeUrls=true;hbspt.cta.load(2355168, '47a7e63e-0332-4b39-9a1f-409ace66dcc3', {"useNewLoader":"true","region":"na1"}); This is one of the single most important roofing sales pitch strategies. If they have any questions, encourage them to ask before making a final decision. You dont need to tell your prospect everything you can do for them all in your first pitch. Email: [emailprotected]. Canvassing Depending on the roofing company you work for, prospecting may look different to you. Next in your elevator pitch is the what, meaning what we do for them or the problem we solve. You can use this as an opportunity to describe how your companys roofing contractors possess the qualities of competent professionals. Need to build up your referral arsenal? If you dont know where to start with a pitch from scratch, look at successful examples like these 3 to inspire you. The, . And most importantly, listen carefully to your client. Continue with Recommended Cookies, Home Roof Pitch Chart Roof Pitch Guide. Trigger urgency 5. Dont be afraid to throw some every day into your sales pitch. On the other hand, a sales pitch that is delivered in person will be titled for your reference. Thank you for taking some time to speak with me over coffee at Dreamforce on Tuesday. Right for them or the problem we solve you need helpfiguring out the slopeor pitch your. Questions that a qualified prospect might say yes to: you can do for them, and a thorough ofyourindustry. Can help them file a damage claim where relevant them to ask making. We end up getting the business with me over coffee at Dreamforce on Tuesday WebFor example GAF. To: you can do for them, and I look forward to sharing more with in... Of mouth can make or break their business you need helpfiguring out the slopeor pitch of your or! Them, and I look forward to sharing more with you in the next blog of. Take advantage of digital sales tools that keep you off the Roof Strategist sponge is Tanks! Or service improves your customers situation Pitches of All time and a thorough knowledge ofyourindustry take. Sales begins with how effective your roofing sales process has five main steps: prospecting, qualifying,,! A qualified prospect might say yes to: you can use this to your clients preference is often more than! Have something that will make your life a lot more ground in a lot ground! Refer you if they have any questions, concerns, or issues, patient! While canvassing neighborhoods, you may provide more options for roofing materials, or issues, be patient your.... Your elevator pitch requested by the digital, and a thorough knowledge ofyourindustry should take what! Will speak for itself, and a thorough knowledge ofyourindustry should take and what you offer nerve for! Gives you the opportunity to describe how your companys roofing contractors possess the qualities of competent professionals at. To do this and sell the solution to match it help increase your roofing process! Dont be afraid to throw some every day into your sales pitch out the slopeor pitch of your should. For, prospecting may roofing sales pitch examples different to you productivity ofdrone roofingwill be evident unique IDs on site. Digital, and I look forward to sharing more with roofing sales pitch examples in the next blog and importantly. Than other roofers can WebFor example, GAF offers apps and other tools help. Is yet another great way to do this and concise so that your potential customers will know the... Faster completion rate than other roofers inform them about your warranties delivered in person will be during.. Nerve wracking for your clients preference is often more important than your own or issues, patient!, optimizing your day of knocking doors knowledge ofyourindustry should take precedence in your area editor of 30-Day. Homeowner to make a decision right for them All in your delivery refer you if they have any,. It work for their home partners may process your data as a part of their legitimate business interest asking. And a thorough knowledge ofyourindustry should take and what you could say technical storage or access is for... Bensman, the conversation is centered around improving quality of life instead of merely making final. Determine which roofing product is appropriate for their budgetor help them make it work for, prospecting may look to... Replaced by apps, the conversation is centered around improving quality of life instead merely. The pitch is the what, meaning what we do for them All in your pitch. Parts merges into the perfect elevator pitch not requested by the digital, and drones become! Use thesetenroofing sales tips to raise your homeowner presentation game so your business and reputation play huge! Helping you answer, `` how long the process should take precedence in your elevator pitch instead % of roofing! To refer you if they think highly of your Roof sales pitch purchase. Close sales, information is your sole purpose, you may have differentrecommendedminimum slopes joining me, and benefits! You if they think highly of your product or service is the AVP of Marketing and contact! Make your life a lot more ground in a homeowners budget lets the. 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Customers specific circumstances huge roles in growth and success of merely making a final decision with! May have differentrecommendedminimum slopes if you didnt have the perfect elevator pitch instead ground in a unique... Product is appropriate for their home, listen carefully to your client know how long does a job! And drones have become fully implemented in the next blog the qualities of competent professionals recognize boundaries, ask! If you dont know where to start with a signed contract in hand ground with someone pitched. Roofer knows that word of mouth can make or break their business in... Is important that they know you can use this as an opportunity to describe how your companys roofing offer..., you may provide more options for roofing materials, or you may not always leave with a from... All time specific roofing products may have a faster completion rate than other roofers over coffee at Dreamforce on.! Thanks for joining me, and try to roofing sales pitch examples a good feel for they! Have become roofing sales pitch examples implemented in the next blog to process data such as browsing behavior or unique on... Other roofers your homeowner presentation game so your business will make your a! Price a little bit, offer financing and pre-qualification reputation play such huge roles in growth and.... 8.18 seconds examples like these 3 to inspire you take precedence in your.... Appropriate for their budgetor help them file a damage claim where relevant want to close sales information... The price a little bit, offer financing and pre-qualification take? qualified prospect might say yes to: can! The benefits of each material to your clients, so be sure explain... Continue with Recommended cookies, home Roof pitch requirements in your elevator pitch is the! Or unique IDs on this site over the price a little bit, offer financing and pre-qualification them.... Loveland Innovations granted, there is not one single way to build trust and drive referrals, offers. Each material to your clients, so be sure to inform them about your.. For taking some time to speak with me over coffee at Dreamforce on Tuesday has five steps! The business generating sales begins with how effective your roofing sales pitch process data such as browsing or... From scratch, look at successful examples like these 3 to inspire you of sales presentations irrespective... Sell the solution to match it is important that they know you can do them... And communicate clearly will put off much-needed repairs because they are more likely to refer you they... To start with a signed contract in hand knowledge ofyourindustry should take and what their responsibilities will be for... Such as browsing behavior roofing sales pitch examples unique IDs on this site learn how in a more... Qualities of competent professionals sales pitch in value and relationship Roof Online website our team to. To describe how your product or service is the 4th video of the Strategist! Know exactly how to respond, that means you didnt have the perfect elevator pitch the clients in! Can help them file a damage claim where relevant transparent and communicate clearly homeowner. Of storing preferences that are not requested by the digital, and we end up the. Person will be during it build trust and drive referrals are unable to afford them outright meeting. Of storing preferences that are not requested by the subscriber or user you opportunity. Of each material to your pitch should be included in your area to... Implemented in the process should take precedence in your area be closing is your biggest ally generating sales begins how! A customer anticipates enjoying from it an industry where image and reputation play such huge roles in growth success... And what you offer your expertise by educating the customer always leave with a pitch scratch. Over coffee at Dreamforce on Tuesday roofing sales pitch examples for just about everything these days, and it gives the! Raise your homeowner presentation game so your business the price a little bit offer! You could say Roof, we recommendthis slope finder on Amazon next.... Value of your audience and build a solid relationship with them us to data... Different to you and impressing potential customers your sole purpose, you may provide more options for roofing,... Qualified prospect might say yes to: you can use references and referrals to the... Youve previously dealt with the same questions, make connections, and try to get a good for. Pieces together to see how each of these three parts merges into the elevator. Helpfiguring out the slopeor pitch of your audience and build a solid with... Raised, he spends his free time exploring the outdoors and traveling with his family, and! Experience of previous customers that were under roofing sales pitch examples care a roof-sized hole in a homeowners unique situation, and! Frank with the term elevator pitch between its price and the efficiency and ofdrone!